I am going to answer this question as if I had no morals or qualms whatsoever, because it is quite possible that some producers in Hollywood don't.
The Blockbuster would be an epic Good v. Evil battle film. I would involve new technology and place the hero in the midst of a civil war on Mars, between two alien civilizations. The beautiful damsel would be the daughter of the Chief Bad Guy, and she would be torn between allegience to her father's regime and her attraction to the hero. I would make certain there were plenty of twists in the plot: deception, betrayal, the Hero captured, the empire on the verge of destruction, and then a sudden and triumphant comeback. The damsel would marry the hero, (or at least make out with him) and he would be offered the throne, but he would decline, preferring to ride off alone to his next adventure like a true western hero.
These are elements I have seen work in other movies. Aliens, a suave hero divorced from history and society, a swooning damsel, epic attraction and epic violence: all of these things are really quite popular these days.
It seems to me that making a blockbuster is really a matter of money, or a gamble. Some ridiculously low-budget films (Napolean Dynamite) for example, do very well. But usually, it is the highest budget films (Lord of the Rings, Dark Knight, War of the Worlds, etc.) That are most popular and bring in the most revenues.
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